Event Slack Notification Use Cases ​

Event notifications offer valuable insights into your product's performance and enable meaningful engagement with prospects and customers. 💗

Product, Success, and Sales teams using Palzin Track have devised innovative notification setups to maximize impact. Here are some standout examples:

🤖 Product Teams ​

• Celebrate Product Milestones

  • Acquisition: Sign-up

  • Activation: Core feature utilization

  • Retention: Core feature used 10 times

  • Referral: Invite sent

  • Revenue: Plan purchased

• Celebrate Feature Adoption

  • Notification triggered when a feature is opened

💪 Success ​

• Identify Product Champions

  • Notification triggered when a user logs in 20 times

  • Upsell Opportunity: Feature paywall accessed

  • Purchase Intent: Pricing section visited 3 times

  • First-time key action performed by a user notification setup.
    Here's how to configure the latter (add an event-based filter setting < 2 occurrences for the same event 👇)

💄 Marketing ​

• Identify Traffic Sources Converting

  • Notification triggered when a user signs up from the blog, a paid campaign, or social media

💰 Sales ​

• Identify High-Value Leads

  • Notification triggered when users from large companies sign up (Wales alert)

• Convert Free Trial Opportunities

  • Notification triggered when users interact with an upsell funnel

  • Notification triggered when users try premium features during the trial period
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• Expansion Opportunities

  • Notification triggered when a user sends more than 3 invites in the past 30 days

  • Notification triggered when a user logs in more than 10 times

  • Notification triggered when a user logs in more than 5 times last week
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